What Marketing During COVID-19 Reminds Us That We Should Already Be Doing Crises - like the current COVID-19 pandemic -- only serve to amplify the importance of the strategies we already knew were vital to successfully connecting with buyers in today’s world. While we chase conversational bots, AI driven marketing, ABM, video-based sales, and other strategies du jour, we are distracted from the basics necessary to reach, connect, and engage with potential & current customers. Don’t be paralyzed by the environment or distracted. Come join our fireside chat and hear how one team has leaned into the current environment by focusing on the fundamentals and meeting buyers where they are right now. Join this hour-long panel discussion to get actionable advice, with specific examples, for how to create winning approaches that: Amp up employee engagement to keep your employees focused, productive, happy, and thriving through this uncertain environment Create emotional connections with your audiences by engaging your crisis response mode, staying true to your brand, & messaging empathically and authentically to connect your products or services to your buyer’s pain Harness the digital only customer journey to make data driven decisions, pivot to agile marketing, and complete/optimize your remote buying experience Speakers: Jaime Punishill, CMO, Lionbridge Brendan Walsh, Global Technical Search SME, Lionbridge Brian Randall, Director NA Strategic Accounts, Lionbridge Karen Dawson, VP of Brand Marketing, Lionbridge

Hora

17:00 - 18:00 hs GMT+1

Organizador

Technology Marketing
Compartir
Enviar a un amigo
Mi email *
Email destinatario *
Comentario *
Repite estos números *
Control de seguridad
Julio / 2020 118 webinars
Lunes
Martes
Miércoles
Jueves
Viernes
Sábado
Domingo
Lun 29 de Julio de 2020
Mar 30 de Julio de 2020
  • Devops. Ese gran desconocido

    15:30 - 16:30 hs GMT+1

    Fecha
    Mar 30-Jul-2020, 15:30 - 16:30 hs GMT+1
    Descripción
    Desarrolladores y Técnicos de las áreas de Administración de Sistemas y Operaciones tienen una relación compleja en la que, en muchas ocasiones, genera una lucha sobre quién domina a quien o sobre quién debe liderar y protagonizar el ciclo de (...)
    Cerrar
  • Metrics that Matter: Balanced Scorecard

    20:00 - 21:00 hs GMT+1

    Fecha
    Mar 30-Jul-2020, 20:00 - 21:00 hs GMT+1
    Descripción
    Despite all the data that support managers have at their fingertips, most cannot answer a very basic question: How is my support organization performing? MetricNet’s research shows that establishing a single, overall performance metric for your support organization is critical. (...)
    Cerrar
Mié 01 de Julio de 2020
Jue 02 de Julio de 2020
Vie 03 de Julio de 2020
Sáb 04 de Julio de 2020
Dom 05 de Julio de 2020
Lun 06 de Julio de 2020
Mar 07 de Julio de 2020
Mié 08 de Julio de 2020
Jue 09 de Julio de 2020
Vie 10 de Julio de 2020
Sáb 11 de Julio de 2020
Dom 12 de Julio de 2020
Lun 13 de Julio de 2020
Mar 14 de Julio de 2020
Mié 15 de Julio de 2020
Jue 16 de Julio de 2020
Vie 17 de Julio de 2020
Sáb 18 de Julio de 2020
Dom 19 de Julio de 2020
Lun 20 de Julio de 2020
Mar 21 de Julio de 2020
Mié 22 de Julio de 2020
Jue 23 de Julio de 2020
Vie 24 de Julio de 2020
Sáb 25 de Julio de 2020
Dom 26 de Julio de 2020
Lun 27 de Julio de 2020
Mar 28 de Julio de 2020
Mié 29 de Julio de 2020
Jue 30 de Julio de 2020
  • Devops. Ese gran desconocido

    15:30 - 16:30 hs GMT+1

    Fecha
    Jue 30-Jul-2020, 15:30 - 16:30 hs GMT+1
    Descripción
    Desarrolladores y Técnicos de las áreas de Administración de Sistemas y Operaciones tienen una relación compleja en la que, en muchas ocasiones, genera una lucha sobre quién domina a quien o sobre quién debe liderar y protagonizar el ciclo de (...)
    Cerrar
  • Metrics that Matter: Balanced Scorecard

    20:00 - 21:00 hs GMT+1

    Fecha
    Jue 30-Jul-2020, 20:00 - 21:00 hs GMT+1
    Descripción
    Despite all the data that support managers have at their fingertips, most cannot answer a very basic question: How is my support organization performing? MetricNet’s research shows that establishing a single, overall performance metric for your support organization is critical. (...)
    Cerrar
Vie 31 de Julio de 2020
Sáb 01 de Julio de 2020
Dom 02 de Julio de 2020

Publicidad

Lo más leído »

Publicidad

Más Secciones »

Hola Invitado